Predicting TV Ratings for the Presidential Debate Between Trump and Harris

Published On Sep 10, 2024, 8:00 AM

The article discusses predictions for viewership of the upcoming presidential debate between Vice President Kamala Harris and former President Donald Trump. While comparing potential audience numbers to iconic television events, it suggests that due to Trump's popularity, the debate could attract a substantial audience, potentially nearing records set by previous debates. The article emphasizes the significant impact of streaming and modern viewing habits on traditional TV ratings.

Stock Forecasts

Given the potential for high viewership of the upcoming debate, media companies that will broadcast the event could see a positive impact on their stock prices. Companies like Comcast (CMCSA) and ViacomCBS (VIAC), which own major television networks, may benefit from increased advertising revenues and viewers tuning in.

Online streaming platforms that facilitate live viewing of the debate may also see increased subscriptions or viewership. Stocks like Roku (ROKU) could see a positive impact if their platform helps attract new viewers for the debate.

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