Boar's Head discontinues product, closes facility linked to listeria outbreak 'indefinitely'

Published On Sep 13, 2024, 9:20 AM

Boar's Head has indefinitely closed its Virginia manufacturing plant linked to a significant listeria outbreak, along with permanently discontinuing its liverwurst product. The outbreak has caused 57 infections across 18 states and resulted in nine deaths. Boar's Head is set to implement enhanced food safety measures and has appointed a new chief food safety officer. This situation marks the largest listeria outbreak since 2011, according to the CDC.

Stock Forecasts

The indefinite closure of the plant and discontinuation of a product due to health concerns may significantly impact Boar's Head's brand reputation and sales. Investors should be cautious as the company may face legal actions resulting from the outbreak and potential loss of consumer trust, which could lead to a decline in sales.

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Boar's Head on Friday announced that it is "indefinitely" closing the Virginia manufacturing plant that has been linked to a deadly listeria outbreak.