Nike Names Elliott Hill as CEO, Replacing John Donahoe

Published On Sep 19, 2024, 6:38 PM

Nike's CEO John Donahoe has announced his abrupt retirement amid declining sales and challenges in merchandising, effective shortly. Elliott Hill, who previously oversaw Nike's commercial and marketing operations before retiring in 2020, will be replacing him in October. Analysts suggest that this leadership change might revitalize Nike's focus on product innovation and marketing, areas believed to be crucial for the company's performance in the competitive sneaker market.