Rebecca Lobo Helped Build the WNBA. Now She’s Seeing It Flourish.

Published On Sep 24, 2024, 5:02 AM

Rebecca Lobo, a pivotal figure in women’s basketball, reflects on the growth of the W.N.B.A. as she prepares to broadcast the league's most anticipated postseason. The league has gained substantial visibility thanks to a talented rookie class and has seen record-breaking viewership and attendance, marking a significant moment in its history. Lobo’s extensive experience and insight provide a deeper understanding of the current landscape of women’s basketball, as the sport is on an upward trajectory.