McDonald’s CEO apologizes to customers after E. coli outbreak

Published On Oct 29, 2024, 12:32 PM

McDonald's CEO Chris Kempczinski has issued an apology following an E. coli outbreak linked to the company's Quarter Pounder hamburgers, resulting in 75 reported cases and one death across 13 states. The outbreak prompted the firm to halt the supply of specific ingredients. While the company has ruled out beef as the source of contamination, it is still investigating the possibility that slivered onions from a supplier contributed to the outbreak. McDonald's is committed to rectifying the situation and plans to resume offering Quarter Pounders soon.

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Stock Forecasts

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MCD

Negative

The recent E. coli outbreak may negatively impact consumer perception of McDonald's food safety, which could affect sales temporarily. However, the company's prompt response to the crisis may help mitigate long-term damage to its brand. Given the stock's recent performance, investors should be cautious but not overly pessimistic, as McDonald's has a strong history of recovering from setbacks.

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