Microsoft says Google running 'shadow campaigns' as Big Tech legal feud heats up

Given the intensifying competition between Microsoft and Google, particularly in the cloud computing sector, investors might want to consider the implications this legal feud may have on both companies' stock performance. While Microsoft's earnings have shown strong growth, Google's recent revenue increases in its cloud service suggest its competitiveness is improving.

Google's strong growth in the cloud sector and its aggressive positioning could imply a long-term positive outlook despite the current feud with Microsoft. However, the ongoing legal challenges could create short-term volatility in its stock price.

Investors might find opportunities in tech ETFs that have significant holdings in Microsoft and Google, as the industry as a whole continues to innovate and expand amidst these disputes. ETFs such as the Invesco QQQ Trust or the Technology Select Sector SPDR Fund provide diversified exposure to these companies.