Wicked movie: Mattel 'deeply regrets' porn site misprint on dolls

Published On Nov 10, 2024, 3:25 PM

Mattel has issued an apology for a misprint on the packaging of their dolls inspired by the upcoming movie 'Wicked', which incorrectly listed an adult website instead of the movie's web address. The company has advised consumers to discard the packaging and is taking measures to resolve the issue. This incident comes as the film, starring Ariana Grande and Cynthia Erivo, is set to be released on November 22, 2023.

Read full article

Stock Forecasts

MATView MAT chart on TradingView

Negative

The misprint incident may harm Mattel's brand reputation, especially as the products are marketed for children. However, the immediate release of 'Wicked', a major movie event, might still drive sales due to heightened interest in related merchandise. Investors should be cautious, as brand trust is critical, and this error could lead to a temporary dip in stock value.

Related News

Donald J. Hall, 96, Dies; Expanded Hallmark Beyond Greeting Cards

Oct 30, 2024, 1:49 PM

After succeeding his father as the company’s top executive, he added new product lines and increased its focus on family-friendly TV shows.

MAT

T.I. and Tiny Awarded $71 Million Over L.O.L. Dolls’ Likeness to R&B Group

Sep 24, 2024, 3:42 PM

A jury found that the toy giant MGA Entertainment had violated the musicians’ intellectual property rights with its L.O.L. Surprise! O.M.G. dolls.

MAT