How Bluesky, Alternative to X and Facebook, Is Handling Growth

Published On Nov 17, 2024, 5:02 AM

Bluesky, a social media platform that allows users greater control over their feed, has experienced a rapid surge in user growth, doubling to over 15 million users within a week. This increase is attributed to users seeking alternatives to popular platforms like X (formerly Twitter) and Threads. Chief Executive Jay Graber acknowledged the challenges of such hyper-growth, which include technical glitches and content moderation issues, while emphasizing the team's commitment to managing this rapid expansion.

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Bluesky's rapid user acquisition indicates a strong market presence and potential for monetization as they grow. The ongoing shift in social media dynamics can favor emerging platforms like Bluesky, especially if they can effectively address the current growing pains.

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