As Cash Fades, Small Retailers Embrace Efforts to Rein In Swipe Fees
Published On Nov 30, 2024, 5:00 AM
The article discusses how the rising fees associated with credit and debit card transactions are increasingly becoming a financial burden for small businesses, especially since more consumers have shifted to cashless payments post-pandemic. Merchants paid approximately $172 billion in processing fees in 2023, a significant increase from previous years. Major players in the payment processing space, namely Visa and Mastercard, control a large majority of the market, which has led to rising fees that merchants struggle to manage.
Stock Forecasts
V
Negative
The increasing scrutiny and criticism of card processing fees suggest that regulatory changes could be on the horizon, which might lead to reduced fees for merchants. This could negatively impact the revenue of major credit card companies like Visa and Mastercard if they are forced to lower their fees or face more competition. Given this trend and potential regulatory impacts, investors might consider a cautious approach towards these stocks.
SQ
Positive
As more businesses push for cost control and transparency in processing fees, companies that assist merchants in managing transactions and offer alternative payment solutions may see increased demand. This trend may benefit fintechs and payment platforms like Square, which could experience growth as they provide more competitive fee structures compared to Visa or Mastercard. Therefore, investing in such companies could provide positive returns.
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