Meet Japan’s Original Decluttering Guru (No, Not That One) - The New York Times

The article profiles a lesser-known Japanese decluttering expert who has gained a significant following for her unique approach to minimalism and organizing spaces. She emphasizes the emotional and psychological aspects of decluttering rather than just the physical act. Her methods encourage individuals to cherish what they own while focusing on creating a peaceful and harmonious living environment. This philosophy resonates particularly well in a society that values simplicity and mindfulness.

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The growing trend of minimalism and organization can boost sales for companies involved in home goods, storage solutions, and lifestyle branding. The focus on mental well-being linked to an organized space can lead to increased consumer spending in these sectors.

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