Waitrose brings back free coffee for shoppers who buy nothing

Published On Jan 21, 2025, 5:30 PM

Waitrose has reinstated its free coffee offer for loyalty members, allowing customers to receive one complimentary hot drink daily without needing to make a purchase, starting January 27. This change responds to customer feedback and aims to attract customers to the store. While the offer aims to enhance customer experience and regain popularity, it has faced past criticism for possibly drawing in undesirable shoppers.