What happened to Nissan? And what happens next if a Honda merger is truly dead?

Published On Feb 8, 2025, 11:00 AM

Nissan, struggling with financial issues and an outdated product lineup, attempted a significant merger with Honda, which has now reportedly fallen through. Honda appeared wary of Nissan’s challenges, particularly in cutting costs and improving performance. While the potential merger was seen as a way for both companies to share resources and innovate, Nissan's history with alliances, particularly with Renault, has left the company reluctant to accept a subsidiary role under Honda. Moving forward, Nissan's options are uncertain. A merger with Renault could be revisited, or Nissan might explore partnerships with tech firms like Foxconn to enhance its EV strategy.