Egg purchase restrictions take effect at more major US grocery stores

Published On Feb 11, 2025, 12:45 PM

Major U.S. grocery stores including Whole Foods, Costco, and Kroger are limiting egg purchases due to ongoing egg shortages caused by the avian flu outbreak. These limitations come as demand surges, leading to higher prices and empty shelves. Experts predict that the shortages and rising prices, with an expected increase of over 20% in 2025, will persist as millions of laying hens have been impacted by the bird flu. As a result, restaurants have started adding egg surcharges to their menus, further reflecting the market situation.

Stock Forecasts

COST

Neutral

Given the ongoing egg shortages and higher prices, grocery stores might face increased inflationary pressures, but some, like Costco, could benefit from higher sales volumes in other areas as consumers turn to bulk purchases. However, the net effect on profitability could vary depending on how well these companies manage their costs in a rising price environment.

KR

Negative

Kroger's limitations on egg purchases amid soaring prices may indicate strains on their supply chain that could affect profitability. Although the limitation strategy can help manage short-term supply, continuous high prices could deter budget-conscious consumers, impacting sales. Therefore, investors should remain cautious.

AMZN

Neutral

Whole Foods, being a premium grocery chain, may continue experiencing higher demand for its offerings as consumers look for quality amidst shortages. However, the reliance on higher prices could lead to a mixed impact on overall sales. Balancing animal welfare standards while sourcing could limit their margin for adjustment.

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