Target Reports Solid Holiday Quarter But Warns of Tariff Uncertainty Ahead

Published On Mar 4, 2025, 6:48 AM

Target reported a modest sales increase of 1.5% in its fourth quarter, signaling a recovery from a tough 2024 when its stock price fell and sales growth was inconsistent. While the holiday season showed promise, the company is facing uncertainties related to tariffs and consumer confidence. Target's full-year comparable sales rose marginally by 0.1%, a stark contrast to Walmart's 4.4% increase. Despite the challenges, Target's CEO noted improved traffic and sales during the crucial holiday quarter, particularly in apparel and e-commerce which experienced an 8.7% sales jump.