The Future of News Looks Niche
Published On Mar 8, 2025, 8:34 AM
Jessica Lessin, founder of The Information, discussed her successful media ventures and recent investments during an interview. Her company, Lessin Media, has seen significant growth, doubling its editorial staff and achieving a 30% increase in revenue in 2024 compared to the previous year. She highlighted her latest investment in Racquet magazine, a tennis publication that has attracted her interest due to its engaging content and community events, despite the overall challenging state of the news industry.
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Jessica Lessin's optimistic approach towards investing in niche media, like Racquet magazine, suggests a potential increase in interest for similar publications, reflecting a trend towards specialized content. This could positively impact companies that support such media outlets or related sectors.