Hiring veterans is good business: USAA CEO

Given the rising awareness and initiatives to hire veterans, companies engaged in veteran hiring practices may benefit from enhanced public relations and potential government incentives. Home Depot, as a leader in this initiative, may see continued positive sentiment from consumers impacting their market position.

Financial institutions like Bank of America and Goldman Sachs could be positively viewed by investors due to their social responsibility initiatives related to veteran employment, which may lead to increased customer loyalty and brand strength.

As firms incorporate veteran hiring into their corporate strategies, this could symbolize robust employee quality, leading to higher operational efficiency and potentially improving stock performance over time.