Tom Holland's Bero taps into surging non-alcoholic beer market

Published On Oct 27, 2024, 11:00 AM

Tom Holland's new non-alcoholic beer brand, Bero, is launched amid a growing trend in the non-alcoholic beverage market, which has seen significant sales increases. Sales of non-alcoholic beers skyrocketed from $135.2 million in 2018 to $487.3 million in 2023, showing a strong acceptance among consumers for non-alcoholic options. The industry is expected to continue its double-digit growth over the next decade as health and wellness become increasingly important to consumers. Many major companies are investing in this space to meet rising demand, indicating that non-alcoholic beverages like Bero are likely to have a bright future in terms of market growth.