Why Do We Love the Macy’s Thanksgiving Day Parade So Much?

Published On Nov 27, 2024, 5:02 AM

The article discusses the Macy's Thanksgiving Day Parade, which remains the most-watched entertainment program in the U.S., attracting around 20 million viewers annually. This event has surpassed other traditional rating giants like the Oscars and the World Series in viewership in recent years. Despite fluctuations in ratings for other entertainment shows, the parade has maintained its strong viewership since the late 1980s. Last year, the total audience, including streaming viewers, reached a record of over 28 million.