Disney is all in on cruise ships. Here's why investors should care.

Published On Nov 28, 2024, 6:00 AM

Disney is aggressively expanding its cruise ship operations, set to launch its sixth ship, Disney Treasure, on December 21, 2024. With plans for seven additional ships by 2031, Disney aims to tap into the growing cruise market, particularly appealing to families. Analysts suggest that the cruise segment could significantly boost Disney's revenue and profit margins, especially as occupancy rates are high and bookings for the maiden voyage of the Treasure are already sold out. Despite concerns about a downturn in Disney's theme park business, projections indicate a recovery driven by cruise growth, with estimates suggesting that the cruise segment could generate over $9 billion in revenue by 2032.

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Stock Forecasts

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Positive

With Disney's significant expansion in the cruise segment, expected revenue growth and high-profit margins suggest a positive outlook for the stock. The cruise business is becoming a substantial player within Disney's overall revenue, and strong consumer interest particularly in family-oriented experiences will likely continue to drive growth.

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