Jason Laks Named President of Broadway League

Published On Dec 2, 2024, 1:30 PM

The Broadway League has appointed Jason Laks as its new permanent president amid ongoing recovery challenges from the pandemic. Laks, who has served as the interim president since earlier this year, emphasizes the need to grow and diversify Broadway's audience beyond pre-pandemic levels. The industry still struggles with attendance issues, particularly from local residents, but he believes in a promising recovery trajectory.